Just because Generation Z are digital natives, doesn’t mean digital is the best—or even their preferred—method of communication.

We’ll discuss:

  • Utilize technology to draw a crowd of prospective students.
  • Determine what SHOULD be on your table; and what should NOT.
  • Leverage the student’s smartphones on site.

Presented by:

  • Suzanne Sharp, Ed.D., Executive Director for Enrollment Management Consulting, Liaison
  • Matt Baker, Senior Product Manager, Liaison
  • Ben Boivin, Copywriter, Liaison

About Liaison

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Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.